> For the complete documentation index, see [llms.txt](https://docs.sportradar.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.sportradar.com/bettor-sense/introduction.md).
# Introduction
This portal provides technical resources, integration guides, and product updates for Sportradar’s AI-powered player protection tool Bettor Sense — helping you build safer, fairer, and more compliant betting environments.
Bettor Sense is a part of the Responsible Gaming Product. The aim of this service is **early detection of problematic gambling powered by artificial intelligence (AI).**
**There are several benefits of using Bettor Sense as an operator, to name only a few:**
* **Earlier and more accurate detection:** respond faster to early warning signs with the flexibility offered by AI.
* **Personalise your interventions:** let data-driven insights guide your interactions with at-risk customers.
* **Easy onboarding:** get up and running in as little as a few weeks.
* **Protect your business:** meet increasing regulatory compliance requirements that demand more sophisticated RG solutions and avoid severe penalties.
Our advanced algorithm is looking at player's betting behavior, financial data and other available behavioural patterns to help you better assess and manage players who are at risk of problematic gambling.
By integrating with Bettor Sense you will be able to receive **up-to-date risk scores for active players** within your database along with their **risk categories and different areas that contributed to the scores**.
This will allow you to **trigger actions within your existing system** based on regularly updated risk scores and adapt the communication to the severity of the player's risk score.
With an **AI-powered predictive approach you can prevent harmful actions** from happening rather than react to them when it's already too late.
#### Developed by experts
* Bettor Sense is an innovation project supported by Innosuisse.
* Sportradar: AI unit with extensive experience in developing models for the gambling industry.
* Zurich University of Applied Sciences: established track record of academic and applied research in computation, data-oriented projects
***
#### Contact us
For any **sales related queries**, please contact your sales representative or email:\
:envelope:
For technical support, please reach out via your integration contact or account manager.
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