> For the complete documentation index, see [llms.txt](https://docs.sportradar.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.sportradar.com/ads/creative-specification/programmatic-dooh.md).

# Programmatic DOOH

#### **General Information - Delivery of DOOH Advertising** 

Due to technical checks, the DOOH advertising material should be delivered to the Sportradar ad management team at least 3 working days prior to the start of the campaign.

#### **Technical Requirements for DIsplay Advertising Formats** 

| File Type                           | <p>JPG/PNG<br><br>HTML (<strong>Needs to be aligned with Sportradar</strong> for the agreed DOOH Publishers)</p> | Mandatory |
| ----------------------------------- | ---------------------------------------------------------------------------------------------------------------- | --------- |
| File Size                           | <p>max. 4MB<br></p>                                                                                              | Mandatory |
| <p>Display Creative Ad Size<br></p> | **Needs to be aligned with Sportradar** for the agreed DOOH Publishers                                           | Mandatory |

#### **Technical Requirements for Video Advertising Formats**

| File Type                        | MP4                                                                    | Mandatory |
| -------------------------------- | ---------------------------------------------------------------------- | --------- |
| File Bit Rate                    | at least 196 kbps and up to 1500 kbps                                  | Mandatory |
| File Duration                    | **Needs to be aligned with Sportradar** for the agreed DOOH Publishers | Mandatory |
| File Size                        | Max. 50 MB                                                             | Mandatory |
| <p>Video Media File Size<br></p> | **Needs to be aligned with Sportradar** for the agreed DOOH Publishers | Mandatory |

#### **File Delivery Options**

Physical image or video files based on the Sportradar technical requirements.


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